The Very Good Food Company (VGFC) Announces US Expansion with Wegmans and Reports Increase in Distribution Locations


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The Very Good Food Company Inc. (NASDAQ: VGFC) is pleased to announce that the company’s The Very Good Butchers branded products are now available in 107 Wegmans Food Markets stores across the United States.

In addition, VERY GOOD has expanded its product placements with existing retailers, including Save-On-Foods, Farm Boy and The Giant Company, and added over 3,000 company-branded distribution locations across North America.

Wegmans now stocks 4 SKUs of The Very Good Butchers line in 107 stores throughout Massachusetts, New York, New Jersey, Pennsylvania, Maryland, Washington (DC), Virginia and North Carolina and offers 324 new VERY GOOD outlets.

The same placement gains were achieved at 168 locations by Save-On-Foods, one of Western Canada’s largest grocery retailers, which has added additional SKUs of VERY GOOD specialty products, branded Very Good Steak and Ribz to its stores. Product area, increasing the SKU count from 5 SKUs to 9, with a total of 1,260 points of sale.

In addition, Farm Boy, a wholly owned subsidiary of Sobeys with 44 Ontario locations, has increased VERY GOOD SKUs from 7 SKUs launched in January 2021 to 14 SKUs and 616 distribution points by adding VERY GOODs gluten and Soy-free Butcher’s Select markets line in their stores’ plant-based protein set.

VERY GOOD’s existing in-store presence has also been strengthened at The Giant Company, a retailer with 135 stores in Pennsylvania, Maryland, Virginia and West Virginia, who will add 5 original SKUs (British Banger, Smokin’ Banger, Smokin’ Burgers, Taco Stuff’er and The Very Good Burger) to the current line of Butcher’s Select SKUs (mmm Meatballs, Bratwurst and Cajun Sausage) for a total of 1,215 distributions sold in 135 stores.

“The increased distribution of our products to new and existing customers is a testament to our strong relationships with retailers and their desire to build sustainable, plant-based categories that offer their customers tasty, nutritious and innovative products. I’m proud of the work that all of our teams have done to bring our brands to grocery shelves across North America,” said Jordan Rogers, Chief Commercial Officer of VERY GOOD.

About VERY GOOD Food Company Inc.

The VERY GOOD Food Company Inc. is an emerging plant-based food technology company that produces nutritious and delicious plant-based meat and cheese products under VERY GOOD’s core brands: The VERY GOOD Butchers and The VERY GOOD Cheese Co. www.verygoodfood.com.

OUR MISSION IS HIGH QUALITY BUT VERY SIMPLE: TO MAKE MILLIONS RETHINK THEIR FOOD CHOICES AND HELP THEM DO WORLD GOOD. BY OFFERING PLANT-BASED FOOD OPTIONS THAT ARE SO DELICIOUS AND NUTRITIONAL, WE’RE HELPING THIS TYPE OF DIET BECOME THE NORM.

ON BEHALF OF THE VERY GOOD FOOD COMPANY INC.

Parimal Rana Chief Executive Officer+1 855-472-9841

Forward-Looking Information

This press release contains “forward-looking information” within the meaning of applicable securities laws in Canada and “forward-looking statements” within the meaning of the United States Private Securities Litigation Reform Act of 1995, including Section 21E of the Securities Exchange Act of 1934, as amended (collectively, “forward-looking Information”) to provide information about management’s current expectations and plans regarding the future. Readers are cautioned that reliance on such information may not be appropriate for other purposes. Forward-looking information may be identified by words such as “plan”, “propose”, “expect”, “anticipate”, “intend”, “estimate”, “may”, “will” and similar expressions. Forward-looking information contained in or referred to in this press release includes, but is not limited to, information regarding VERY GOOD’s distribution gains from the new retail expansion at Wegmans and the increase in the placement of existing customers therein stores, including but not limited to the number of Wegmans stores where the Company’s The Very Good Butchers products will be available and the number of SKUs that will be offered at such stores, as well as the number of additional distribution points VERY GOOD will benefit from the increase of shelf placement at Save-On Groceries, Farm Boy and The Giant Company. Forward-looking information is based on a number of factors and assumptions used in developing such information that may prove to be incorrect, including, but not limited to, material assumptions regarding the Company’s ability to continue as a going concern. Although the Company believes that the expectations reflected in such forward-looking information are reasonable, you should not place undue reliance on forward-looking information as VERY GOOD cannot guarantee that any such expectations will prove to be correct. The risks and uncertainties that could cause VERY GOOD’s actual results, performance or achievements to differ materially from those expressed or implied by such forward-looking information include, among others, the risk that the company will not be able to to continue its operations Group, which depends primarily on access to additional sources of liquidity from Waygar or investors, until the company is able to generate sufficient, sustainable cash flows from operations to support its ongoing operating and financing needs, the risk that strategic alternatives may not be available on terms acceptable to the company or at all; the risk that the company may not be able to meet Nasdaq listing requirements; and the company’s ability to manage the many other risks to which it is exposed deal with. For a more comprehensive discussion of the risks VERY GOOD faces, please see VERY GOOD’s most recent annual information form filed with Canadian securities regulators at www.sedar.com and as an attachment to Form 20-F filed with the SEC on May 26, 2022 and available at www.sec.gov. The forward-looking information contained in this press release reflects the Company’s current expectations, assumptions and/or beliefs based on the information currently available. Any forward-looking information speaks only as of the date of this press release. VERY GOOD undertakes no obligation to publicly update or revise any forward-looking information, whether as a result of new information, future events or otherwise, except as required by law. The forward-looking information contained in this press release is expressly qualified by this cautionary statement.

Neither the Nasdaq Stock Market LLC, the TSX Venture Exchange, the SEC nor any other securities regulatory authority has approved or disapproved the contents of this press release.

Neither Nasdaq, the TSX Venture Exchange, its regulatory service provider (as that term is defined in the policies of the TSX Venture Exchange), the SEC, or any other securities regulatory agency accepts responsibility for the adequacy or accuracy of this press release.

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SOURCE The Very Good Food Company Inc.

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